Welcome to Advertising Now Get Lost by Sane Omkar

Welcome to Advertising Now Get Lost!, authored by Omkar Sane, is a creative perusal, both humorous and insightful. It is witty yet grounded and describes in detail what happens in an advertising agency on a day to day basis.

Summary Of The Book

Welcome to Advertising Now Get Lost! is a good read for everyone who is or wants to get into advertising as it speaks of the advantages and disadvantages of the field. For others who are not related to advertising, it’s a well written, laugh riot with vivid visual appeal. The book is filled with humor and people in the advertising field can truly relate to the instances right from the tantrums thrown by the creative team, work days starting after 7 pm, the endless nights, too much coffee, the overworked art directors, endless complaints, and the happy and sad twists. It is a visual treat for those looking for some pictures and illustrations. The author has designed this book based on his experiences in the advertising world. It is highly captivating and after reading it, every single advertising professional would wish to write and a non advertising professional would be tempted to be an advertiser.

Welcome to Advertising Now Get Lost by Omkar Sane is a satirical take on the advertising world, specifically the studio.

About Omkar Sane

Omkar Sane was born in Pune and he grew up in the Goregaon suburb of Mumbai. He completed his graduation from J.J.Institute of Applied Arts before joining the advertising world. He has also worked in Television. 

Coming Soon The End is the title of his second book.

Omkar Sane follows a very unique style of writing in which his tongue-in-cheek humor often lands him in trouble, but always makes his books extremely fascinating and interesting to read. Initially, since he did know what to do with his life, he joined advertising. Since the food was bad there, he joined television and since the Mumbai traffic was pathetic, he became a freelancer. Now he is an author who works out of the corner of his room but loves to attend meetings which have tea cups and briefs.