International Marketing 15e by Cateora

International Marketing 15th Edition, authored by Philip R. Cateora, Mary C. Gilly and John L. Graham, is a bestselling book in its field and provides students with material that gives a good perspective of international markets. The book will help readers understand the cultural and environmental uniqueness of any nation or region.

About McGraw Hill Education

McGraw Hill Education is a provider of educational books. They have marketed books on education content like 1000 Plus Questions on Indian Polity: General Studies for Civil Services Preliminary Examination (Paper - 1) 1st Edition, UGC NET PAPER I 1st Edition, JEE Main 2013: Mathematics Crash Course 1st Edition, and JEE Main 2013: Chemistry Crash Course 1st Edition.

McGraw Hill Education was founded in 1970. They have since been providers of books, in both printed and digital format, for the purpose of education and higher learning.